Your HR System Rewards Mediocrity By Design
- Kelly Murphy

- Oct 23
- 5 min read
Updated: Oct 31

TL;DR: Top performers leave because HR systems unintentionally reward average work while ignoring excellence. The damage starts before day one and compounds through generic reviews, compressed pay, and lack of recognition. Small businesses have the agility to fix this faster than large companies.
Why top performers leave:
Poor onboarding signals what's to come
No acknowledgment of contributions creates invisibility
Generic performance reviews treat everyone the same
Equal pay raises teach excellence doesn't matter
Small businesses have the advantage of speed to fix these issues
Your top performer handed in their notice. The exit interview was pleasant. They thanked you for the opportunity and cited "career growth" as the reason.
That's not why they left.
When I trace backwards from voluntary departures, I find the real story. It starts long before the resignation. Often before they even started the job.
What Makes Top Performers Leave?
The experience before someone starts and during their first 90 days acts as a mirror of what's to come.
You don't build a house on a shaky foundation.
If your pre-hire communication is slow or unclear, you're sending a message. If their first day lacks structure, you're sending another. If they spend their first month hunting for information with no support system, this isn't a rough start.
It's a preview.
Research from BambooHR shows 31% of people quit within six months. Of those, 68% say the role wasn't what they expected. The job didn't change. The mirror was accurate from day one.
What this means: Early experiences predict long-term retention. Poor onboarding reveals systemic problems.
How Recognition Failures Drive Talent Away
Let's say someone makes it through the shaky foundation. They figure things out despite insufficient training. They start delivering real results.
Then comes the six-month or one-year mark.
No acknowledgment. Not financial recognition. Basic acknowledgment of contribution. A thank you in a team meeting. Specific feedback showing someone noticed.
People want authenticity at work. They want connection. They'll accept tough feedback if it's real.
What they won't accept is being invisible.
What this means: Lack of specific acknowledgment signals contributions don't matter. Top performers disengage when their work goes unnoticed.
Why Performance Reviews Fail High Performers
The annual review arrives. Generalized answers. Minimal specific feedback. The document applies to anyone on the team.
Your manager isn't even trying.
I get why this happens. Managers feel they don't have the bandwidth. Gallup research confirms 60% of managers report lacking time for quality reviews.
Here's what the generic review tells your top performer: I'm being evaluated the same way as someone who does half what I do.
A performance review should summarize conversations throughout the year. Course corrections. No information should surprise the employee.
When the review is standardized to the point where you don't distinguish between high and low performers, the document needs reworking.
What this means: Generic reviews communicate managers don't see the difference between excellence and mediocrity. This drives top talent away.
How Equal Pay Raises Punish Excellence
Now comes the salary conversation. Everyone gets 3% because that's "fair."
Your top performer sits there thinking: Does my boss even know what I contributed? Why am I working this hard when average performers get the same amount?
You taught them excellence doesn't pay.
Data from Payscale shows 28% of high performers who leave cite unfair compensation as the primary reason. The deeper issue is pay compression. When top and average performers receive similar increases, companies see 50% higher voluntary turnover among their best people.
I understand the small business perspective. You don't want to play favorites. Budgets are tight. Splitting things evenly is simpler.
Equality isn't fairness when contributions aren't equal.
Here's the thing... when you give everyone the same raise, you're telling people performance doesn't affect outcomes.
What this means: Equal percentage raises signal performance doesn't matter. Top performers leave because the system rewards showing up, not delivering results.
What Small Businesses Do Better
Here's what larger companies won't tell you: you have an advantage they don't.
Small equals nimble.
You fix these systems faster and easier. It's not a massive undertaking. You don't need enterprise software or a restructuring committee.
You need:
Regular check-ins instead of annual surprises
Course corrections along the way
Compensation decisions reflecting actual impact
Recognition that's specific and authentic
You implement these changes in weeks, not quarters.
Start at the end. Look at who left voluntarily in the past year. Work backwards through their experience. Find the moments where your systems signaled excellence doesn't matter.
Then fix those moments before your next top performer sees them in the mirror.
What this means: Small businesses have speed and agility. Use this to differentiate performance before your competitors do.
Frequently Asked Questions
How do I know if my HR system is driving away top talent?
Look at voluntary departures over the past year. Work backwards from exit to hire date. Check for patterns in onboarding quality, recognition frequency, review specificity, and compensation differentiation. If your best people cite "career growth" but leave for lateral moves, your system is the problem.
What's the biggest mistake small businesses make with performance reviews?
Using the same template and language for everyone. When a top performer reads a review applying to anyone on the team, they know their manager doesn't see the difference. Make reviews specific with examples of actual contributions and impact.
How much should I differentiate pay between top and average performers?
Enough so top performers feel their extra effort matters. If everyone gets 3%, you're teaching people performance doesn't affect outcomes. Give high performers 5-8% while average performers get 2-3%. The gap needs to be meaningful.
What does good onboarding look like for retaining top talent?
Clear communication before day one about what to expect. A structured first day with scheduled meetings. A support system like a buddy or mentor. Regular check-ins during the first 90 days. Top performers need to know where to find information and who to ask for help.
How often should managers give recognition?
Recognition should be specific and tied to actual contributions. A thank you in a team meeting when someone delivers results. Written acknowledgment of specific achievements. This isn't about constant praise. It's about noticing when someone does exceptional work and saying so.
What if I don't have budget to give top performers bigger raises?
Recognition doesn't have to be financial. Specific feedback, public acknowledgment, development opportunities, and flexibility all matter. But if you don't differentiate compensation at all, you'll lose your best people to companies who will.
How long does fixing these HR system problems take?
Small businesses move faster than large companies. You implement regular check-ins immediately. You revise review templates in days. You adjust compensation philosophy in weeks. The advantage of being small is speed. Use this.
What's the first step to retaining top performers?
Review your last three voluntary departures. Work backwards from resignation to hire date. Identify where your systems failed to acknowledge or reward excellence. Fix those specific moments before they repeat with your current top performers.
Key Takeaways
Early experiences predict retention: Poor onboarding and unclear communication before day one signal systemic problems driving top performers away.
Invisible contributions create disengagement: Top performers leave when their work goes unacknowledged. Recognition doesn't have to be financial, but needs to be specific and authentic.
Generic reviews communicate mediocrity: When performance reviews use the same language for everyone, high performers know their manager doesn't see the difference between excellence and average work.
Equal raises punish excellence: Giving everyone the same percentage increase teaches performance doesn't matter. Pay compression drives 50% higher turnover among top performers.
Small businesses have speed advantage: You fix systems in weeks while large companies take quarters. Use your agility to differentiate performance before competitors do.
Work backwards from exits: Review voluntary departures from the past year. Identify where your systems failed to reward excellence. Fix those moments before they repeat.
Equality isn't fairness: Treating everyone the same when contributions differ rewards mediocrity and drives away your best people.



